Approach & StrategyWhat makes us different

Gain access to

• 850 + World Class Athletes
• 200+ Disciplines
• 90+ Teams
• 90 Countries

• 850 + World Class Athletes
• 200+ Disciplines
• 90+ Teams
• 90 Countries

Our Vision & Story

EMPOWER ATHLETES TO ACHIEVE GREATNESS.The Athlete Performance Center (APC) is an athlete accelerator where we enable world-class athletes to become truly outstanding performers. We use advanced technology, analytics and insights from hundreds of different sports to recognize an athlete´s individual potential. The APC was established in 2019 and has since supported thousands of athlete visits. With a creative, long-term program of physical, mental and social development we help these special individuals unfold new levels of performance.

• 75+

  Team membersRemove
• 15

  NationalitiesRemove
• 10

  Years of relevant experienceRemove
• 1

  Unified ApproachRemove

• 75+

  Team membersRemove
• 15

  NationalitiesRemove
• 10

  Years of relevant experienceRemove
• 1

  Unified ApproachRemove

OUR BELIEFS

• We are curiousA curious mindset enhances learning and adaptability, crucial for staying ahead in the high-performance sports world. With curiosity, we find new ways to make our athletes fly higher and faster.CTA Primary
• We work with integrityA curious mindset enhances learning and adaptability, crucial for staying ahead in the high-performance sports world. With curiosity, we find new ways tTransparency and ethical behavio rfoster a positive, cohesive environment. When we act with integrity, we ensure that our athletes know they can rely on us, no matter whato make our athletes fly higher and faster.CTA Primary
• Passion is what drives usPassion fuels our drive, turns challenges into triumphs, and keeps us at the top of our game. It keep us innovative and unstoppable, just like the athletes we support.CTA Primary
• Collaboration is in our DNAIt is where the knowledge and expertise of experts create synergy and added value in the form of actionable recommendations for athletesCTA Primary

We support 850+ athletes and all Red Bull teamsWe support 850+ athletes and all Red Bull teams

Latest Stories

• 

  From Wearables to Neurotech: The Future of Performance Enhancement in SportsLearn more

EXPLORE OUR LOCATIONS

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  Learn moreLOS ANGELES, USA

  240 m²•34 Stages
• 

  Learn moreSALZBURG, AUSTRIA

  240m2•34 Stages

EXPERTISE & TECHNOLOGY, PERFECTEDWe are an interdisciplinary team of experts using advanced technology, methods and insight from hundreds of different sports to

• Enable to achieve new levels of performance
• Return to excellence after injuries or setbacks
• Personal guidance and supervision wherever necessary

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